Important things to be kept in mind before starting a gym in India

by varun · Published October 1, 2020 · Updated December 24, 2021

Business model of a Gym

Health is the new buzzword in town. There has been an increasing craze for fitness in India. People are giving huge importance to it in recent times. With this increasing awareness, there has been a huge spurt in growth of gyms in major cities. Everyone has a question regarding fitness and gyms have perfect answers for it. With increasing awareness about fitness and increasing disposable income, a gym can be a perfect start for a budding entrepreneur. Let us look at some important features of Gym in India-

General awareness – Nowadays, people are generally more aware about physical fitness. If you look around, you can observe more people going for an early morning walk. People are increasingly using fitness apps and fitness wearable. Gyms act as a perfect convenience point for millennial to achieve their fitness goals. Gym offers dual advantage of location and technical support.

Fixed routine – Whether we like it or not, we all have set up our new year resolutions and fitness is one of the topmost resolutions in that. Initially, we tried to maintain a fixed schedule but somewhere down the line, we lost our motivation and gave up. At this moment of time, a gym acts as a perfect catalyst for achieving our goals. Gym offers us equipment, trainer and most importantly surrounding of like minded people which is priceless.

Convenience offered by a gym – A local gym offers tremendous convenience to a fitness enthusiast. It offers personalized trainers, fitness equipment which are not easily available, friendly staff and discipline which can go a long way in achieving our goals.

Financial requirements for gym – Financial requirement for a gym can be divided into following sub categories-

Cardio – Cardio equipment like different types of treadmills, rowing etc. are the backbone of any gym and these should be the first item in the checklist before starting a gym.
Multi – Cross cables, Smith machines, Leg extensions are the first things noticed by a first time gym goer. These equipment creates tremendous word of mouth for the gym and should be ignored at own peril.
Weight – Olympic benches, straight benches, dumbbells would make part of this very important category.
Manpower and rent – Every business would require a space and people to operate it.

Fitness industry is growing at a fast pace in India and is expected to touch 6 billion USD by 2024. This has been made possible due to participation of tier 2 and tier 3 cities as well. A gym near me is one of the most searched items on google. A gym business relies on two important points: location and word of mouth. Gym should always be set up at a place which is easily accessible by nearby gym goers. A good word of mouth can be created only by giving world class services to a fitness enthusiast. If these two points are taken care of then there is no stopping a gym revenue to go northward.

In this article, we have discussed important points related to a Gym business. Meanwhile you can read more articles on various business and business related licenses here.